Google Analytics 4

Google Analytics 4

Website analytics, traffic analysis, and conversion tracking

Category: Analyticsโ€ขDetected on: 1,758+ Storesโ€ขAdoption: 92% of stores

Top Brands using Google Analytics 4

Showing the top 24 detected brands out of 1,758.

Eleas Closet logo

Eleas Closet

๐Ÿ‡บ๐Ÿ‡ธeleascloset.com

Eleas Closet is a curated online fashion boutique offering trendy and affordable women's clothing, including tops, dresses, and accessories. With a loyal following of 43k+ on Instagram and 10k-50k monthly visitors, Eleas Closet leverages Shopify Plus and apps like Stamped.io Reviews, Klarna, and Justuno to enhance the shopping experience. Their tech stack includes Meta Pixel and Google Analytics for comprehensive tracking.

25k Visits
Stamped.io logo
Klarna logo
Justuno logo
Culture Kings logo

Culture Kings

๐Ÿ‡ฆ๐Ÿ‡บculturekings.com.au

Culture Kings is a leading streetwear and sneaker retailer with 5M-20M monthly visitors, offering a vast selection of apparel, footwear, and accessories from top brands and independent labels. Built on Shopify Plus, their tech stack features Klaviyo for email marketing, Gorgias Chat for customer support, and Algolia Search for enhanced product discovery. They leverage Google Analytics 4 and Google Tag Manager for comprehensive data tracking.

3M Visits
Klaviyo logo
Gorgias Chat logo
Swym Wishlist logo
Alberta Ferretti Boutique Online logo

Alberta Ferretti Boutique Online

๐Ÿ‡ฎ๐Ÿ‡นalbertaferretti.com

Alberta Ferretti Boutique Online is a luxury women's fashion retailer offering dresses, knitwear, and accessories. With 5M-20M monthly visitors and 2.0M Instagram followers, this Shopify Plus store utilizes Swym Wishlist, Klarna, and Shop Pay to enhance the customer experience. They leverage a robust tracking setup with Meta Pixel, Google Analytics 4, and Google Tag Manager for comprehensive data analysis.

500k Visits
Swym Wishlist logo
Klarna logo
Shop Pay logo
Aybl Eu logo

Aybl Eu

๐Ÿ‡ฌ๐Ÿ‡งeu.aybl.com

Aybl EU is a premium activewear and gym clothing brand for women, offering leggings, shorts, and tops. With 1M-5M monthly visitors and 1M Instagram followers, Aybl leverages Shopify Plus for its enterprise-level e-commerce platform. Their tech stack includes Klaviyo for email marketing, Postscript SMS, and robust tracking via Google Analytics 4, Google Ads, and TikTok Pixel.

100k Visits
Klaviyo logo
Shop Pay logo
Postscript SMS logo
Billabong logo

Billabong

๐Ÿ‡ฆ๐Ÿ‡บbillabong.com

Billabong is a leading surf-inspired apparel and accessories brand for men, women, and youth, attracting 5M-20M monthly visitors. Founded in 1973 on the Gold Coast, Australia, their Shopify Plus store utilizes Gorgias Chat for customer support, Swym Wishlist for enhanced shopping, and Yotpo Loyalty to reward customers. They leverage a robust tracking setup with Meta Pixel, Google Analytics 4, Google Ads, and Google Tag Manager.

500k Visits
Gorgias Chat logo
Swym Wishlist logo
Riskified logo
Refy logo

Refy

๐Ÿ‡ฌ๐Ÿ‡งrefybeauty.com

Refy is a rapidly growing beauty brand offering vegan and cruelty-free makeup and skincare for a minimalist routine, attracting 5M-20M monthly visitors. Built on Shopify Plus, Refy leverages a robust tech stack including Klaviyo for email marketing, Gorgias for customer support, and Yotpo for reviews and loyalty programs. Their sophisticated tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics 4.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Gorgias Chat logo
Wethepeopleholsters logo

Wethepeopleholsters

๐Ÿ‡บ๐Ÿ‡ธwethepeopleholsters.com

We The People Holsters is a leading online retailer of firearm holsters and tactical gear for handguns, rifles, and everyday carry. With 1M-5M monthly visitors and a strong social media presence (342k+ Instagram followers), they leverage a robust Shopify Plus setup. Their tech stack includes Yotpo Reviews, Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Gorgias Chat logo
Monic Fly Lines logo

Monic Fly Lines

๐Ÿ‡บ๐Ÿ‡ธmonic.com

Monic Fly Lines is a high-performance fly fishing gear retailer with 200K-1M monthly visitors. Their Shopify Plus store leverages enterprise tools including Judge.me Reviews, Privy, Mailchimp, and Shop Pay, with advanced tracking via Google Analytics 4, Google Tag Manager, and Google Ads. The brand maintains a massive 13.4M Instagram following, showcasing their industry leadership.

200K-1M Visits
Judge.me logo
Privy logo
Mailchimp logo
Morphe US logo

Morphe US

๐Ÿ‡บ๐Ÿ‡ธmorphe.com

Morphe's Shopify store attracts an estimated 20M monthly visitors, leveraging Klaviyo for email marketing and Shop Pay for streamlined checkout. The site uses Google Analytics 4 and Google Tag Manager for advanced tracking, built on a custom Shiro theme.

500k Visits
Klaviyo logo
Shop Pay logo
OneTrust logo
Stoney Clover Lane logo

Stoney Clover Lane

๐Ÿ‡บ๐Ÿ‡ธstoneycloverlane.com

Stoney Clover Lane is a direct-to-consumer fashion brand specializing in personalized bags and travel accessories. The store utilizes a robust marketing stack with Klaviyo and Attentive, and employs Nosto for personalization. It is built on a custom Shopify theme with extensive app integrations.

500k Visits
Klaviyo logo
Attentive logo
Gorgias Chat logo
Spa Sciences logo

Spa Sciences

๐Ÿ‡บ๐Ÿ‡ธspasciences.com

Spa Sciences is a leading beauty brand offering innovative skincare devices and beauty tools for at-home facial treatments and rejuvenation, attracting 5M-20M monthly visitors. Founded in 2003 and headquartered in Lucie, their Shopify Plus store leverages Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Microsoft Ads, and the Shopify Web Pixel to optimize the customer experience.

100k Visits
Yotpo Reviews logo
Klaviyo logo
Attentive logo
Nguyen Coffee Supply logo

Nguyen Coffee Supply

๐Ÿ‡บ๐Ÿ‡ธnguyencoffeesupply.com

Nguyen Coffee Supply is a specialty Vietnamese coffee importer and roaster based in Brooklyn, NY. The store utilizes a robust tech stack including Klaviyo, Judge.me Reviews, and Yotpo Loyalty to manage its estimated 350k monthly visitors. It is built on a custom Wollson theme and tracks performance via Meta and Google Analytics 4 pixels.

100k Visits
Judge.me logo
Klaviyo logo
Mailchimp logo
Cuyana logo

Cuyana

๐Ÿ‡บ๐Ÿ‡ธcuyana.com

Cuyana is a fashion brand with an estimated 350k monthly visitors, built on the Prestige theme. The store uses Klaviyo and Attentive for marketing, plus Shop Pay for fast checkout.

100k Visits
Klaviyo logo
Attentive logo
Wishlist King logo
ICON. AMSTERDAM logo

ICON. AMSTERDAM

๐Ÿ‡ณ๐Ÿ‡ฑicon-amsterdam.com

ICON. AMSTERDAM is a contemporary fashion brand offering minimalist, high-quality basics for men and women. With 200K-1M monthly visitors and 578k Instagram followers, they operate on Shopify Plus with a sophisticated tech stack including Klaviyo for email marketing, Gorgias Chat for support, and multi-platform tracking via Meta Pixel, TikTok Pixel, Pinterest Tag, Snapchat Pixel, and Google Analytics 4.

500k Visits
Klaviyo logo
Gorgias Chat logo
Shop Pay logo
260 Sample Sale logo

260 Sample Sale

๐Ÿ‡บ๐Ÿ‡ธ260samplesale.com

260 Sample Sale is a designer fashion sample sale retailer offering past-season items at up to 80% off. With 200K-1M monthly visitors and 577k Instagram followers, they operate on Shopify Plus with a robust tech stack including Yotpo Reviews, Shop Pay, Yotpo Loyalty, and Tapcart. Their enterprise-level setup features Meta Pixel, Google Analytics 4, Google Ads, and Google Tag Manager for comprehensive tracking and optimization.

500k Visits
Yotpo Reviews logo
Shop Pay logo
Yotpo Loyalty logo
K18Hair logo

K18Hair

๐Ÿ‡บ๐Ÿ‡ธk18hair.com

K18 Hair is a biotech-inspired brand with an estimated 3M monthly visitors. The site uses Klaviyo and Attentive for marketing, Gorgias for support, and a robust tracking stack including GA4 and TikTok Pixel.

500k Visits
Klaviyo logo
Attentive logo
Gorgias Chat logo
Kitsch logo

Kitsch

๐Ÿ‡บ๐Ÿ‡ธmykitsch.com

KITSCH is a direct-to-consumer beauty brand based in Los Angeles, CA, with an estimated 3 million monthly visitors. The store uses a custom Unick theme and integrates key marketing tools like Klaviyo, Postscript SMS, and a full suite of tracking pixels including TikTok and GA4.

500k Visits
Klaviyo logo
Gladly logo
Shop Pay logo
Dominique Ansel Online logo

Dominique Ansel Online

๐Ÿ‡บ๐Ÿ‡ธdominiqueanselonline.com

Dominique Ansel Online is a premium bakery offering signature pastries, cronuts, and desserts from the renowned New York bakery. Operating on Shopify Plus with 50K-200K monthly visitors, the store leverages enterprise tools including Klaviyo for email marketing, Smile.io for loyalty, and comprehensive tracking via Google Analytics 4, Google Ads, and Shopify Web Pixel. With 577k Instagram followers, it showcases luxury dessert e-commerce at scale.

100k Visits
Klaviyo logo
Smile.io Loyalty logo
Shop Pay logo
Electro Threads logo

Electro Threads

๐Ÿ‡บ๐Ÿ‡ธelectrothreads.com

Electro Threads is a popular online fashion retailer specializing in graphic t-shirts, hoodies, and accessories with pop culture, sci-fi, and humorous designs. Attracting 1M-5M monthly visitors and boasting over 300k Instagram followers, Electro Threads leverages Shopify Plus and a robust tech stack including Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4 and Google Tag Manager. They also offer flexible payment options with Afterpay and Shop Pay.

500k Visits
Yotpo Reviews logo
Judge.me logo
Klaviyo logo
Hill House Home logo

Hill House Home

๐Ÿ‡บ๐Ÿ‡ธhillhousehome.com

Hill House Home is a fashion brand with an estimated 750k monthly visitors. The store uses a custom theme and advanced tech stack including Klaviyo, Dynamic Yield, and Google Tag Manager for enterprise-level tracking and personalization.

500k Visits
Klaviyo logo
Wishlist King logo
Dynamic Yield logo
branch logo

branch

๐Ÿ‡บ๐Ÿ‡ธbranchfurniture.com

Branch is a Shopify store with an estimated 750k monthly visitors, specializing in ergonomic office furniture. It utilizes a custom theme and integrates marketing platforms like Klaviyo and Attentive, supported by a comprehensive analytics stack including Google Analytics 4 and Meta Pixel.

500k Visits
Klaviyo logo
Attentive logo
Shop Pay logo
Frank And Oak Canada logo

Frank And Oak Canada

๐Ÿ‡จ๐Ÿ‡ฆfrankandoak.com

Frank And Oak is a sustainable fashion brand with an estimated 750k monthly visitors. The store uses a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Nosto for personalization.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Swym Wishlist logo
Nugget logo

Nugget

๐Ÿ‡บ๐Ÿ‡ธnuggetcomfort.com

Nugget is a modular couch and play couch brand for kids and families, attracting 50K-200K monthly visitors. Their Shopify Plus store leverages a custom theme with Klaviyo for email marketing, Gladly for customer support, and comprehensive tracking via Meta Pixel, TikTok Pixel, and Google Analytics. With 572k Instagram followers, Nugget showcases enterprise-level optimization for the home & garden category.

100k Visits
Klaviyo logo
Gladly logo
Shop Pay logo
Bรฉis logo

Bรฉis

๐Ÿ‡บ๐Ÿ‡ธbeistravel.com

Bร‰IS Travel is a direct-to-consumer brand selling luggage, bags, and travel accessories. The Shopify store attracts an estimated 3 million monthly visitors and utilizes a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Nosto for personalization.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Attentive logo

Google Analytics 4 Insights

Usage statistics across 1,758+ stores

Updated Jun 2026

Stores by Scale

Enterprise
10%
Mid-Market
83%
Growth
8%

What It Tracks

Event TrackingE-commerce AnalyticsPredictive InsightsCross-PlatformFunnel AnalysisCustom Reports

About Google Analytics 4

Google Analytics 4 (GA4) is Google's next-generation analytics platform, replacing Universal Analytics as the standard for website analytics. For Shopify stores, GA4 provides comprehensive insights into customer behavior, from initial visit through purchase and beyond. It uses an event-based data model that's better suited for e-commerce tracking, capturing every interaction as an event with associated parameters. GA4 includes enhanced e-commerce tracking out of the box, with detailed product and purchase analytics. Its machine learning capabilities provide predictive insights like purchase probability and churn risk. GA4 also offers improved cross-platform tracking, connecting web and app data for a complete customer journey view. Integration with Google Ads enables powerful remarketing and conversion optimization.

Official links:View Documentation

Frequently Asked Questions

Common questions about Google Analytics 4

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